Daily Archives: August 23, 2012

Facebook iOS Update: Very, Very, Very Good

If you haven’t updated Facebook on your iPhone yet, do it now.

I was skeptical this morning when I saw the news that the the company was releasing a “faster” iOS app. Like all of you I’ve sort of forgotten that Facebook even had a mobile version, because trying to access the mobile site or app just put my iPhone at extreme risk of being thrown through the nearest window. I’m not exaggerating, it was awful and you know all know it. I often said it was the company’s Achilles Heel, and a self inflicted one at that.

Well, they’ve ditched HTML 5 and went native.

I’m not going to go into the philosophical issues around the decision. The only real point is, this new version performs.

So far I haven’t seen any lags or screen locks (which were constant on the old version). Pictures and text are loading snappy and everything seems to be, in general, staggeringly better all around.

This is a big, big deal for Facebook. They really nailed this. Well done.

Facebook is back in the mobile game.

More at TechCrunch.

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